Online Casino Business
With the growing popularity of the online casino business, the idea to start an online casino may sound too attractive. The gambling industry moves billions of dollars a year and is considered to be a lucrative thing in Canada. Today the iGaming business is one of the leading in the world that offers good profit over a relatively short period of time.
Before starting an online casino, you need to study in detail the order and process of organizing this type of business, which has its own specifics. You can either use the help of casino software developers or start an iGaming project yourself. However, the second option is suitable only for those who have profound knowledge and extensive experience in gambling and online games.
Types of Casino Software
Opening a casino is a long and laborious task that can take years. Nevertheless, there is a solution to advance this process: you can turn to a casino software provider to launch your online casino faster and at the lowest cost. It means you will get full or partial assistance and support from the provider.
Today, many companies offer different online casino software. In order to choose the best solution, you need to be responsible when choosing a provider. Pay attention to the featured services and opportunities because they will determine how your casino is built. Let’s take a look at two of the most common software for an online casino.
White Label Solution
With the White Label casino solution, a business owner gets access to a unique, fully operational online casino. White Label gives an opportunity to quickly launch a casino with minimal costs. At the same time, the provider controls all processes and monitors the quality of the final product.
The White Label provider offers a valid online gambling license, which means that the client doesn’t have to apply for a license himself. Usually, this procedure takes several months, but with the White Label solution, you don’t even think about it. In addition, an online casino can operate on the developer’s payment system.
Thus, the White Label solution has some obvious advantages that help operators to launch their own online iGaming business without much effort. The software for an online casino takes responsibility for technical, legal, and financial aspects of starting a casino that definitely saves operators time.
Turnkey Casino Solution
Unlike White Label, Turnkey solution offers limited consulting. In the case of the Turnkey casino solution, gaming software is created from scratch because there is no ready solution. As a result, an operator will get a unique casino considering his wishes and requirements.
It is worth noting that the operator will have to work independently on many issues. Although the software provider may offer casino assistance and consulting, the operator will mainly work himself. Another important point is that the client doesn’t have a gambling license, and it can take a lot of both time and money to buy it oneself.
Thus, this is a more time-consuming process, where the future online casino founder makes many independent decisions. Therefore, it is suitable only for those who already have some experience in the gambling industry, understanding of the website working processes and marketing tools, etc.
Crypto Casino Solution
With the growing interest in cryptocurrency in Canada, there is an opportunity to open a crypto online casino. For example, SoftSwiss software provider offers Crypto Casino Solution for creating gambling websites that can work with such popular currencies as Bitcoin, Ethereum, Litecoin, Dogecoin, and more.
This option may sound appealing to those who use cryptocurrency as an alternative to traditional money. However, software should guarantee enhanced financial security, due to the irreversibility of crypto payments. That is why an operator must make sure Crypto Solution can provide security of clients’ money transactions.
Key Steps to Open Online Casino in Canada
Launching a casino involves certain steps, without which it will not be possible to create a profitable business. To stand out from the other online casinos, you need to make every effort. You can’t do without a good business plan, big expenses, qualified staff. To simplify your way of starting a competitive Canadian casino, here you find some key steps and useful advice.
Choose Trusted Software Providers
An online casino always starts with choosing a reliable partner, namely a software provider. This step is extremely important because the quality of your future platform depends on software for an online casino. Pay attention to platform opportunities, design, and provided games.
Select Games For Casino
The gambling package you buy should be wide and varied. Make sure you have the most popular games such as online slots, roulette, blackjack, baccarat, craps, and poker. Moreover, it is great when a casino features jackpots, bonuses, and tournaments.
Obtain Gaming License
Many jurisdictions offer gambling licenses. Each of them has its own features and requirements. The most popular gambling jurisdictions are Malta, Curacao, Isle of Man, United Kingdom. They differ in their reputation, duration, and price.
Choose Payment Methods
Analyze the most popular payment systems operating in the country of your future casino. According to this information, integrate several methods, so that players have the opportunity to deposit and withdraw money in any convenient way.
Develop a Website
First of all, the site should be user friendly. Also pay attention to casino design: site colors, size and position of banners and buttons, and other points. There you may need a professional web developer to create an attractive and nice website.
Marketing and Advertising
Use online advertising, presentations, and publications to announce your casino. The casino must be of interest to potential customers. Remember that website engagement and casino traffic depends on an effective marketing strategy too.
To sum up, do not forget that starting a business is only part of the tremendous job, it is much more difficult to manage it. Running a casino requires certain expertise: you need to know how to solve all legal and financial issues, choose high-quality software, and implement the right marketing strategies.
In order to avoid all the difficulties that may arise when you start an online casino, buy a ready-made solution for iGaming. As a result, you will be ready to enter the market with a well designed casino, valid license, and elaborated marketing plan.
How much does it cost to open a casino?
There are many expenses such as software, license, website development, marketing, and others. As you see, the total sum will depend on many issues, including where you pay for them. If you choose a ready solution for your casino, it will cost less than doing everything from scratch by yourself.
All in all, an operator needs at least a few hundred thousand dollars to start. Moreover, he should have some extra money to run the casino, as there is a monthly payment to a customer service team, other staff, advertising, and so on.
Is it legal to open an online casino in Canada?
Yes, if you have obtained an online gaming license. Moreover, it doesn’t mean that the license must be from the country you live in. You can choose from any country where online gambling is legal. If your casino is licensed and your gaming providers are certified by authorized organizations, you can operate in these countries.
How to choose a reliable software provider?
To create the best casino, it is better to rely on professionals with profound business experience and a good portfolio. However, if you are new to the gambling industry, then it may be difficult for you to choose the best provider. Learn the available information about the software company and its products. Make sure it provides game updates, technical support, security.
Do software developers need to be licensed in Canada?
Yes, licensing of software developers is now mandatory in certain countries including Canada. That is why any software company must have a valid license to work with Canadian customers.
Do software developers offer free games?
Often you may notice a free mode of a game. Some casino software providers offer to play for fun money and observe its rules, gameplay, and strategies. The only disadvantage is that a player can’t win real money.